The Executive Team Behind Obsidian Thorne

We install executive leadership, operational discipline, and revenue infrastructure directly inside the business.
Our team embeds with founders and leadership teams to implement the structure, management cadence, and accountability systems required to regain margin control and build companies capable of scaling beyond the founder.

Apple Levy

Founding Partner, Principal Strategist
Apple Levy is an operations advisor, business strategist, author, and keynote speaker with more than two decades of experience helping founder-led companies scale with structure and clarity. She works directly with leadership teams to install operational systems, leadership accountability, and performance frameworks that support sustainable growth and scalable companies. As the author of The Apple Effect, her work focuses on turning vision into disciplined execution so organizations can grow beyond founder dependence and build lasting enterprise value.

Damon Levy

Founding Partner, Business Development
Damon Levy is a business strategist and entrepreneur with more than three decades of experience in direct marketing, technology, and talent acquisition. As Founding Partner of Obsidian Thorne, he focuses on business development and works with leadership teams to strengthen revenue systems, improve marketing performance, and build scalable growth infrastructure. Known for quickly assessing opportunities and implementing practical systems that drive measurable results, Damon helps companies turn strategy into consistent execution and lasting growth.

For Founders Who Play to Win

You already know what average looks like and what happens when good enough runs the business. This is for founders who want more.

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